{"id":3765,"date":"2020-06-09T09:16:40","date_gmt":"2020-06-09T07:16:40","guid":{"rendered":"https:\/\/aceleradorinfova.com\/infova\/?p=3765"},"modified":"2025-05-06T10:16:38","modified_gmt":"2025-05-06T08:16:38","slug":"los-6-principios-de-influencia-de-cialdini","status":"publish","type":"post","link":"https:\/\/aceleradorinfova.com\/infova\/los-6-principios-de-influencia-de-cialdini\/","title":{"rendered":"Los 6 principios de influencia de Cialdini"},"content":{"rendered":"\n<figure class=\"wp-block-embed is-type-video is-provider-vimeo wp-block-embed-vimeo wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" src=\"https:\/\/player.vimeo.com\/video\/430689076?dnt=1&amp;app_id=122963\" width=\"1170\" height=\"658\" frameborder=\"0\" allow=\"autoplay; fullscreen\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<h2 class=\"wp-block-heading\"><strong><i class=\"fas fa-list\"><\/i> Resumen<\/strong><\/h2>\n\n\n\n<p>En este v\u00eddeo descubrimos cu\u00e1les son los 6 principios&nbsp;clave para actuar sobre tu&nbsp;capacidad de influir.&nbsp;<\/p>\n\n\n\n<h5 class=\"wp-block-heading has-text-align-center\"><strong>Liderar va de la mano de influir. Si quieres aumentar tu liderazgo, has de aumentar tu capacidad de influir sobre los dem\u00e1s.&nbsp;&nbsp;<\/strong><\/h5>\n\n\n\n<hr class=\"wp-block-separator has-css-opacity\"\/>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Los 6 principios de Robert Cialdini son:&nbsp;&nbsp;<\/strong><\/h4>\n\n\n\n<p><strong><strong>Principio de reciprocidad:&nbsp;<\/strong><\/strong>estamos obligados a devolver favores, regalos e invitaciones que nos han hecho, incluso aunque no los hayamos pedido.&nbsp;&nbsp;<\/p>\n\n\n\n<p><strong><strong>Principio de compromiso y coherencia:&nbsp;<\/strong><\/strong>las personas tendemos a responder afirmativamente a peticiones que nos hacen si \u00e9stas son coherentes con alg\u00fan compromiso que hemos adquirido previamente.&nbsp;<\/p>\n\n\n\n<p><strong>Principio de aprobaci\u00f3n social:<\/strong>&nbsp;establece que uno de los medios importantes que utilizamos las personas para decidir qu\u00e9 pensar o c\u00f3mo actuar en una situaci\u00f3n dada es el representado por la observaci\u00f3n de las opiniones y las acciones de otras personas.&nbsp;<\/p>\n\n\n\n<p><strong>Principio de simpat\u00eda:&nbsp;<\/strong>preferimos decir que s\u00ed a alguien que nos resulta agradable&nbsp;<\/p>\n\n\n\n<p><strong>Principio de autoridad:&nbsp;<\/strong>estamos m\u00e1s predispuestos a dejarnos influir por alguien a quien consideramos una autoridad.<strong>&nbsp;<\/strong>&nbsp;<\/p>\n\n\n\n<p><strong>Principio de escasez:&nbsp;<\/strong>consideramos m\u00e1s valiosas las oportunidades que son menos accesibles&nbsp;<\/p>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<h2 class=\"wp-block-heading\"><strong><i class=\"fas fa-brain\"><\/i> Reflexi\u00f3n<\/strong><\/h2>\n\n\n\n<p>Piensa en alguien que t\u00fa consideres que tiene buena capacidad para influir sobre los dem\u00e1s. Obs\u00e9rvalo o recuerda c\u00f3mo se comporta cuando est\u00e1 influyendo. Intenta averiguar cu\u00e1les son las claves de su capacidad de influencia. \u00bfLas tienes?&nbsp;<\/p>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<h2 class=\"wp-block-heading\"><strong><i class=\"fas fa-walking\"><\/i> Pr\u00e1ctica<\/strong><\/h2>\n\n\n\n<p>Observa los anuncios&nbsp;publicitarios&nbsp;de la tele y prueba a ver si eres capaz de identificar qu\u00e9 principio de los 6 de Cialdini est\u00e1n utilizando.&nbsp;<\/p>\n<\/div><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<h2 class=\"wp-block-heading\"><strong><i class=\"fas fa-question-circle\"><\/i> Pregunta<\/strong><\/h2>\n\n\n\n<p>\u00bfC\u00f3mo te comportas&nbsp;cuando influyes en los&nbsp;dem\u00e1s?<\/p>\n\n\n\n<p> \u00bfCu\u00e1les son tus claves para influir?&nbsp;&nbsp;<\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-16018d1d wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-cyan-bluish-gray-background-color has-background wp-element-button\" href=\"#comments\">A\u00f1ade tu comentario<\/a><\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<h2 class=\"wp-block-heading\"><strong><i class=\"fas fa-book\"><\/i> Libros<\/strong><\/h2>\n\n\n<div class=\"wp-block-image is-resized\">\n<figure class=\"aligncenter size-large\"><a href=\"https:\/\/www.casadellibro.com\/ebook-pre-suasion-ebook\/9788416883066\/5219336\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" width=\"675\" height=\"1024\" src=\"https:\/\/aceleradorinfova.com\/infova\/wp-content\/uploads\/sites\/2\/2020\/07\/libro-cialdini-675x1024.jpg\" alt=\"\" class=\"wp-image-4350\" srcset=\"https:\/\/aceleradorinfova.com\/infova\/wp-content\/uploads\/sites\/2\/2020\/07\/libro-cialdini-675x1024.jpg 675w, https:\/\/aceleradorinfova.com\/infova\/wp-content\/uploads\/sites\/2\/2020\/07\/libro-cialdini-198x300.jpg 198w, https:\/\/aceleradorinfova.com\/infova\/wp-content\/uploads\/sites\/2\/2020\/07\/libro-cialdini-768x1166.jpg 768w, https:\/\/aceleradorinfova.com\/infova\/wp-content\/uploads\/sites\/2\/2020\/07\/libro-cialdini-1012x1536.jpg 1012w, https:\/\/aceleradorinfova.com\/infova\/wp-content\/uploads\/sites\/2\/2020\/07\/libro-cialdini-1349x2048.jpg 1349w, https:\/\/aceleradorinfova.com\/infova\/wp-content\/uploads\/sites\/2\/2020\/07\/libro-cialdini-scaled.jpg 1686w\" sizes=\"auto, (max-width: 675px) 100vw, 675px\" \/><\/a><\/figure>\n<\/div>\n\n\n<p><\/p>\n\n\n<div class=\"wp-block-image is-resized\">\n<figure class=\"aligncenter size-full\"><a href=\"https:\/\/www.casadellibro.com\/libro-el-pequeno-libro-de-la-influencia-y-la-persuasion\/9788416928330\/5813309?srsltid=AfmBOoqSjSoRcMfCiUdWJS1fKzmPXk6tXMojOZFiJAw3ZB0tDkfwWD0P\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" width=\"343\" height=\"544\" src=\"https:\/\/aceleradorinfova.com\/infova\/wp-content\/uploads\/sites\/2\/2024\/09\/libro-cialdini-luxor.png\" alt=\"\" class=\"wp-image-8948\" srcset=\"https:\/\/aceleradorinfova.com\/infova\/wp-content\/uploads\/sites\/2\/2024\/09\/libro-cialdini-luxor.png 343w, https:\/\/aceleradorinfova.com\/infova\/wp-content\/uploads\/sites\/2\/2024\/09\/libro-cialdini-luxor-189x300.png 189w\" sizes=\"auto, (max-width: 343px) 100vw, 343px\" \/><\/a><\/figure>\n<\/div><\/div><\/div>\n<\/div>\n<\/div>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>14:46 Factores para mejorar el poder de influir en los dem\u00e1s<\/p>\n","protected":false},"author":55,"featured_media":3766,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[2],"tags":[8],"class_list":["post-3765","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-videos","tag-comunicacion"],"_links":{"self":[{"href":"https:\/\/aceleradorinfova.com\/infova\/wp-json\/wp\/v2\/posts\/3765","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/aceleradorinfova.com\/infova\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/aceleradorinfova.com\/infova\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/aceleradorinfova.com\/infova\/wp-json\/wp\/v2\/users\/55"}],"replies":[{"embeddable":true,"href":"https:\/\/aceleradorinfova.com\/infova\/wp-json\/wp\/v2\/comments?post=3765"}],"version-history":[{"count":14,"href":"https:\/\/aceleradorinfova.com\/infova\/wp-json\/wp\/v2\/posts\/3765\/revisions"}],"predecessor-version":[{"id":9129,"href":"https:\/\/aceleradorinfova.com\/infova\/wp-json\/wp\/v2\/posts\/3765\/revisions\/9129"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/aceleradorinfova.com\/infova\/wp-json\/wp\/v2\/media\/3766"}],"wp:attachment":[{"href":"https:\/\/aceleradorinfova.com\/infova\/wp-json\/wp\/v2\/media?parent=3765"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/aceleradorinfova.com\/infova\/wp-json\/wp\/v2\/categories?post=3765"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/aceleradorinfova.com\/infova\/wp-json\/wp\/v2\/tags?post=3765"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}